Course features:
- 29 Lessons
- 02:51:22
- 215 Students
- English
- May 05, 2016
- Strategic Career Self-Management
- 01 Welcome to Strategic Self-Marketing and Personal Branding: How career branding works 00:07:33
- 02 Career Branding: An interview with Roz Rufer 00:06:55
- 03 The Skilled Self as a Product 00:10:53
- 04 CDL Self-coaching tools 00:04:39
- 05 Using the Showcaser exercise 00:05:22
- 06 Marketing the Skilled Self 00:09:39
- 07 The Skilled Self as a Service 00:07:17
- 08 The Skilled Self as a Brand 00:06:15
- 09 CDL Career Brand Equity Builder 00:06:02
- 10 CDL Using the Career Brand Equity Builder Exercise 00:03:13
- 11 Introduction to Week 2 00:01:10
- 12 Positioning strategies 00:04:42
- 13 Distribution strategies 00:05:32
- 14 Contact strategies 00:03:51
- 15 Public relations strategies 00:03:45
- 16 Advertising strategies 00:05:33
- 17 Exercise: Your self-marketing plan 00:04:38
- 18 What have we learned in Week 2? 00:02:43
- 19 Leadership skills: An Interview with Darryl Leggieri 00:14:05
- 20 Decision making skills: An Interview with Darryl Leggieri 00:12:04
- 21 Introduction to Week 3 00:01:22
- 22 The importance of reflection 00:03:49
- 23 Human brand 00:04:30
- 24 Personal branding 00:06:10
- 25 Brand management and impression management 00:06:51
- 26 Trait affective presence 00:05:24
- 27 Interviews as performance 00:07:16
- 28 What have we learned in Week 3? 00:01:31
- 29 Week 4: What we have learned in this course 00:08:38
Course Course 3: Strategic self-marketing and personal branding complete for free to learn Personal Branding professionally online by Strategic Career Self-Management and get your own free certificate by the end of the course, signed by TeraCourses free
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