The TRUTH About Cold Calling & Sales

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KEY MOMENTS
0:46 1. Quit cold calling.
1:27 2. Use a prospecting campaign.
2:24 3. Map out your call.
3:29 4. Script out each step.
4:31 5. Do your homework to personalize.
5:35 6. Make at least 20 touches.
6:36 7. "No" is very good.
7:45 8. Always get a precise and scheduled next step.
8:58 9. Use presumptive calendar invites.